Fight the fade✨
Ready to level up your care routine? Keep your tattoos hydrated, defined and vibrant with our best-selling OG pack.
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As seen in
Glamour
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Selfridges & co
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Grazia
OUR Tattoo care Bestseller
Show your true colours and brighten up old, faded ink. Packed with super antioxidants and award-winning Liftonin Xpert™
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OUR COMMUNITY
Real people sharing real life experiences with our products.
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@marlamae
"I loved how they smelled, especially the oil!"
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@barbaradzerve
"I cover my body and my tattoos in this stuff! It smells incredible and my skin feels nourished and so soft after."
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@iamnaomijohnson
"The highlighting oil truly has me ✨ glowing ✨"
Journal
Dive into a world of tattoo culture, skin stories, tattoo tips and inkspiration.
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Skin stories: Asha HarperSkin stories: Asha Harper
Asha Harper is a multidimensional creative being, as well as a footwear designer at Nike. We spoke to her about her career, tattoos and astrological signs.
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UK'S FIRST FEMALE TATTOO ARTISTUK'S FIRST FEMALE TATTOO ARTIST
Jessie made tattooing more accessible, especially for women, who felt more comfortable being tattooed by her than by a male artist. She was the only professional female tattoo artist in the UK for four decades, until a few women began joining her in the 1960s.
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Artist highlight: ZE LAIArtist highlight: ZE LAI
We spoke to handpoke artist Ze (@chinadollpokes), who works out of Lost Fox tattoo studio in London, about the inspiration behind her artwork and how her heritage informs her tattooing.
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Skin stories: CicilySkin stories: Cicily
I can’t really say exactly what it was, I think I’ve always loved the look of tattoos, and grew up with a mum who really supported me in being whoever I wanted to be. I think once I started following artists who’s work I loved, & saw the photos they posted of people being covered with their style of tattoos, I just loved it & wanted to look like that too!
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